Tuesday, April 7, 2020

Ache Of Marriage Essays - Perception, Suffering, Acute Pain, Pain

Ache Of Marriage In "The Ache of Marriage," Denise Levertov attempts to explain the pain this marriage experiences. It is a pain that affects both emotional and physical states of being. Levertov describes the pain as if someone were reading her thoughts. Through Levertov's use of non-conventional form, the theme of the pain of marriage and overcoming that pain jumps from the page. The author divides the poem into two parts. On one hand, Levertov shows the difficulty in making a marriage last. She depicts how a marriage can ache and hurt. On the other hand, Levertov says that a blissful marriage as the ultimate goal. All the trial and tribulations a marriage endures prove to be worth it the sacrifices. Through her words, the dichotomy of marriage is personified as an actual human entity. It is a being, which aches in the "thigh and tongue" (2). Levertov's clever use of the literary technique of personification shows how marriage is hard but it can be a beautiful institution if sufficient time and energy are spent to correct what has been damaged. The beginning of the poem relates the downsides of marriage. She says, "thigh and tongue, beloved, / are heavy with it, / it throbs in the teeth" (2-4). This pain affects every part of the body. The use of the verb throb raises the intensity if the pain. The tongue aches because of the endless arguments a marriage experiences. The thighs ache because of the heavy burden pain places upon their shoulders. The turmoil brought upon by this pain makes the marriage suffer. Because this marriage physically causes pain, it may be hard to realize what a blessed thing it is. The pain of this marriage results in the ultimate achievement of the objective of marriage. The poem states that all the aches and pains of marriage are worth going through because the love of another is monumental. The husband and wife search in order to heal the pain within each other but cannot find it. The search for communion is an instance of sharing. Sharing both the pain as well as the joy of marriage. If both parties in a marriage share the aches of marriage, then they will not hurt nearly as bad. In order for the pain to cease, they must first face the pain with each other. By suffering through the hurdles of this institution, the pain will either bring them closer together or tear them apart. The "look for communion" (5) and sharing in the marriage is what these hurting people are searching for. After first personifying pain in a marriage as an evil state where the pain endures, Levertov shows that regardless of the hurt they can still walk "two by two in the ark of/ the ache of it" (12-13). Imagery is another literary device Levertov uses to illustrate the difficulty in maintaining a sacred institution. Levertov makes an allusion to Noah's ark by saying, "two by two in the ark of" (12). Noah's ark symbolizes to some survival and faith in one's creator. This image creates thoughts of survival of the marriage and faith in one another. This biblical image illustrates how strong the bond of marriage is for Levertov compares it to Noah's ark, which is the biblical explanation for the continuation of man. Another image Levertov conjures up is evident in lines 10-11. She says, "It is leviathan and we/ in its belly/ looking for joy, some joy/ not to be known outside it" (10-11). The comparison of marriage to a leviathan serves as a vivid image. Because the pain is comparable to a leviathan, which is an enormous, monstrous creature, at times it may seem like there is no way to conquer this hurdle. Levertov says that pain is a monster, within which the search for joy continues. There is no understanding of happiness because the marriage centers on pain. Levertov writes "The Ache of Marriage" as if someone were speaking. Her angst filled words flow similar to natural human speech just like a conversation. This poem does not use periods or any specific rhyming pattern making the ideas short and precise. The form is important because the temptation to be sing-songy is eliminated. Because the poem is written in free verse, the mood glooms with despair.

Monday, March 9, 2020

A Clockwork Orange Essays

A Clockwork Orange Essays A Clockwork Orange Essay A Clockwork Orange Essay Later on In the film Alex gets arrested and put In prison. From there he volunteers to take part In a few experiments that will help condition him to turn from his violent ways. One experiment that is performed on Alex is an example of Aversion Therapy. Aversion Therapy is when a noxious or painful stimulation is applied while the patient behaves in the undesirable manner or is exposed and responding to stimulation associated with the symptom, and is discontinued when the behavior ceases or the relevant stimuli are removed (Jones, 1964). In this movie Aversion Therapy was portrayed when psychologists gave Alex a shot of experimental serum while forcing him to watch violent and disturbing images of things that he was involved in before he got arrested. The serum made Alex very sick while watching these images which later impacted the way he chose to live his life after he was cured. This is an example of Aversion Therapy. Whenever Alex was faced with a situation that involved violence he became sick which stopped him from being violent. Now although Aversion Therapy seemed to be A Clockwork Orange 3 successful at this point in the movie, it soon drove Alex crazy once he was set free and almost lead to his suicide. Alex was faced with many instances where because of his Aversion Therapy he became sick at even the thought of violence. The sickness became too great at one point and pushed Alex over the edge which made him jump out of a window, unfortunately not ending his life. This shows that in some ways Aversion Therapy can work and can cure someone of their illness, but on the other hand too much Aversion Therapy can really drive someone Insane! Human nature has long since been in question. Alex is an extremely interesting character. He is a brutal human being who evolves as a character only to fall back into his original state. Its almost as humans are a blank slate. They are subject to the environment around them and they are molded by that environment. Alex longs for power. When he has it, he wants more. Alex has an almost dictatorial presence about him. He lives a life with no discipline and unfortunately suffers the consequences. His longing for power leads to his downfall and horrific rehabilitation. Alex undergoes a terrifying reconditioning. Alex is strapped to a chair, drugged, and tortured. He is subject to the oppressive government in which he lives. Ales life takes a complete 180. Instead of being powerful, he is now powerless. Although Ales wrong doing is taken to an unimaginable extent, does he have the choice to be bad? Is the conditioning that he experiences morally right? Can people take away his free will? Free will, defined as freedom of action by Roy F. Bandmaster, is a central focus of Anthony Burgess A Clockwork Orange. Burgess decides to take a character who is, by most moral standards, evil, and transform him into the protagonist. At points in the novel, a reader forgets the horrific things that he does, and begins to feel sorry for him and the torture that he is experiencing. Alex is a tool of the government, manipulated into the person that they want him to be. He is horrifically brutalized. All of his free will is taken away. Alex is classically conditioned through the use off special drug. This drug causes him to become violently ill when witnessing, or even hinging about, violence, and specifically Ludwig Van, 9th symphony, 4th movement causes a big reaction. The conditioning was successful, and they then proceeded to release Alex back into the real world, where Alex is helpless due to his conditioning. The argument that Burgess is trying to make has nothing to do with Ales actions (Newman, Bobby 63). He is arguing that the higher power should not be allowed to take away a persons free will, no matter what their actions are. Free will is human right, that we all share. The relevance of A Clockwork Orange has not changed over time. Its principles still spark debate and discussion today as we evaluate the society that we live in. Free Will In Scientific Psychology) Free will has a relation the Anthony Burgesss title A Clockwork Orange. The mass, location and velocities of the planets as they travel in their orbits around the sun determine where they will be in a thousand, a million or a billion years from today, provided only that all the forces acting on them are properly accounted for. I en unless, once set In mouton, runs Its course Inex orably, Like a clockwork (K Just like how the universe has a course made for it, so does Alex. His life was like a clockwork, Just running its course. Much of our life is already determined for us. We are either helped or hurt by a great variety of factors. Race, class, ability, gender, and many more contribute greatly to what we can and cannot do. It is an unfortunate reality, and much more complex than Ales. Much of what we do now, right or wrong, is unconscious. We evaluate what is beneficiary to the betterment of the individual. The dynamic of our society has created this behavior. We are subject to, and targeted for a number of uncontrollable things. Alex had control over the things that he was doing, and then it was taken away from him. We have very limited control over what we do because society takes our free will away. Behaviorism has a relation to free will. Watson view on behaviorism is Psychology should embrace behavior as its subject matter and rely on experimental observation of that subject matter as its method (Moore 451). Also Watson published his paper Psychology as the Behaviorism Views It, and in this paper he states: Psychology as the behaviorism views it is a purely objective experimental branch of natural science. Its theoretical goal is and control of behavior. Introspection forms no essential part of its methods, nor is the scientific value of its data dependent upon the readiness with which they lend themselves to interpretation in terms of consciousness (Harlem 6) the prediction Watson set the stage for behaviorism, which soon rose to dominate psychology. Watson went a little overboard in that paper. But on the good side, he attracted many enthusiastic followers, became the national interest, made headlines in national newspapers, and was the subject of many articles in popular periodicals. But then there were troubles that Watson experiment wasnt considered Science (Behaviorism For the New Psychology) Regarding A Clockwork Orange, would such a conditioning process really work? Even though whenever Alex was surrounded by violence he would get nausea, over time that would start to disappear due to the violence being to minor, or Just the fact that he would get used to the sickness. We never really know how Alex becomes De- conditioned. Alex has dreams of dirty water taken out of his body, and clean water being added, but thats as much as we get. While Alex was recovering from an attempted suicide, lying unconscious in a hospital bed, somehow the conditioning process was reversed. Even though it seems like Burgess consistency with the effectiveness of behavioral interventions didnt follow regulations, it seems as if he wanted to make a comparison with the way the government is in our lives. A Clockwork Orange is much less about violence and more Burgess reflection and evaluation on his own society. It is an extremely different and unique approach that he decides to take, and for a lot of people it is ineffective. Readers are disturbed by the graphic violence rather than sparked by his overall message. What Burgess is trying to do is show growth in a character and hope that one can change, but is masked Day ten Truculently secretive text Burgess Imagined Torture AT a torn state, decimated by violence and oppression, grabs a reader and truly changes them. It is hard to imagine that one will forget that they read A Clockwork Orange, but for the wrong reasons. Rather than recall the novels foundation, one will remember the aesthetics and how it was portrayed. ( Burgess and Behavioral Interventions) Free will was introduced from the beginning of the novella. From the first line of the book Whats it going to be then eh? demonstrating how Alex and his friends were free to do anything, to the title of the book being compared to the clockwork of the earth. (Burgess 1). The belief of being conditioned is sometimes hard to believe. Even though it is somewhat possible, it could only be taken so far. Trying to change the way Alex sees violence wasnt an easy process. Even though it might of worked, it couldnt of lasted forever. Bandmaster, Roy F. Free Will In Scientific Psychology.

Friday, February 21, 2020

Hindu Tradition & Christian Thought & Greek Philosophical Thought Research Paper

Hindu Tradition & Christian Thought & Greek Philosophical Thought - Research Paper Example This is where the different forms of art and media play an important role. The various artistic mediums of expression in India like literature, music, theatre, cinema etc. have always tried to reflect the contemporary trends prevailing in the Indian society. However, the art forms have another social responsibility also. Many creative endeavors have been made based upon a socially relevant subject and the art medium has been used to spread the social message among the viewers of the artistic medium. In this way, the wide reach of the art mediums are used to propagate certain influential ideas in society. The short story â€Å"Attitude determines Altitude† describes how the lives of two young boys were positively influenced by a Hindi mythological film. The story provides an example of how the medium of cinema can spread the influence of Indian religion and mythology to a greater audience. The present generation of young Indians is used to living a hectic life right from their childhood, where they are burdened with their education and other extra-curricular pursuits. Naturally, they do not have the time to explore the rich traditions of Indian culture and religion. However, Hindi films have always been very popular among the youth. Therefore, the Hindi cinematic medium can be utilized to educate the young Indians in their country’s religious traditions. ... Rajesh, aged 38 years was employed as a manager in a private corporate firm, while Sarika worked as a school teacher in one of the neighborhood schools. The couple had two sons: Arun, aged 7 years and Aditya who was a mere 3 years old. The family lived with Rajesh’s parents in a rented flat in the Andheri locality of Mumbai. The two young boys had just embarked on their school life. Arun studied in the second standard while Aditya attended a playschool in the vicinity. Their parents Rajesh and Sarika were dynamic individuals who had worked hard to attain a respectable position in the society. However, in comparison the sons seemed to be too innocent and timid. They did not appear to be children of the modern generation who were supposed to be smart and enthusiastic in all spheres of life. In fact, their parents were quite concerned about the shy behavior of the two boys. The present world required its inhabitants to be strong and responsible to endure the trials of the modern society. The couple encouraged their sons to socialize with the other children in their apartment and participate in different games hoping that would help the boys to gain confidence and improve their social interactions. Arun and Aditya did all of these activities; however, the result was not as their parents would have liked to see. They boys remained hesitant and withdrawn in their everyday behavior. However, Indians firmly believe that the Almighty grants the wishes of those who request earnestly of Him. Similarly, Rajesh and Sarika’s prayers were finally answered one day. On Arun’s eighth birthday, one of Sarika’s colleagues in school gifted him with a DVD (Digital Video Disc) of the Indian animation film â€Å"Hanuman.† Hanuman was actually a Hindu religious God who himself was an

Wednesday, February 5, 2020

Overview and Industry Trends & Prospects of General Dynamics Essay

Overview and Industry Trends & Prospects of General Dynamics - Essay Example The company offers a range of solutions and services that are mainly related to the security systems for important national infrastructure, Marine Systems, Armoured Fighting Vehicle (AFV) technology and other defence and security related services. It can be identified that the company generates the most revenues from Information Systems and technology, followed by Aerospace. The company earned a total of $9.15 million from this Information Systems and technology segment with operating earnings of $785 thousands. Moreover, the revenues from this segment have decreased by 10.8% in the year 2014. On the other hand, Aerospace had reported an increase in the revenues as the revenues increased to $8.6 million showing an increase of 6.5%. However, the major aspect of this business segment is that it has the highest ratio of operating earnings to the revenues which is 18.6% in comparison to the other business segments of the company (General Dynamics, 2014). General Dynamics has been operating in a number of countries. However, the group generates the most revenues from United States. Europe is the second most important market for General Dynamics as presented in the figure below: In General Dynamics, there are around 700 employees in different facilities and locations in UK (General Dynamics, 2015b). The company has been working on number of governmental projects in different parts of the world including United States and United Kingdom. For instance, General Dynamics signed a deal with the UK government for armoured vehicles worth $5.8 billion in the year 2014 (Reuters , 2014). Moreover, there are more than 100 SMEs for which the company has worked in UK (General Dynamics, 2015b) The defence industry in which General Dynamics operates is highly dynamic and the industry itself offers many challenges to the company. With the increasing terrorism activities across the globe, it has been highly critical for General

Tuesday, January 28, 2020

Nature And Development Of Special Interest Tourism Tourism Essay

Nature And Development Of Special Interest Tourism Tourism Essay SIT- special interest tourism is a part of existing tourism industry today. Nowadays, people are more confident about travelling abroad and looking for something different rather than for sun and sand holidays. Special interest tourism is a type of holiday, replacing the traditional mass market travel packages and allows tourists to choose holidays appealing to their individual and personal needs. According to the World Tourism Industry or WTO, special interest tourism can be defined as the specialized tourism that involved individual or group tours by those people who wishes to develop their given interests or visit sites and places that has a relation or connection with their specific interest or subject. The aim of SIT is to satisfy specific needs or interests of individuals or groups. The structure of SIT is similar to that of the overall tourism industry. There are many sub-sectors serving individual and personalized needs of tourists, such as: Travel intermediaries Travel facilitators Attraction and entertainment Activity and events providers Accommodation providers Transportation Travel intermediaries provide information about destinations packages, travel options also making bookings for the customers. They can be represented in the form of tour operators or travel agencies. The main aim of travel agencies is: to sell holidays and associated products such as insurance, cars hire. Travel agents act as the link between the customer and travel producers. They are usually well trained and can help clients with the advice or provide them with brochures, leaflets or any additional information. They have access online to GDS system, which gives worldwide schedule of all transport. Tour operators sell combined holidays packages via travel agents or direct to the consumers. There are two types of tour operator: the wholesaler operators, who operate only through travel agency, and the direct sell operators, who market their products direct to the public. They purchase separate elements of accommodation (hotels, guesthouses, and self catering apartments), transport (road, sea, air) and travel services to make a tour package. Many tour operators are making special packages around a particular event, e.g., Olympic Games. There are many web sites specialize in certain products, like lastminute.com that specialize in discounted accommodation. Travel facilitators are all the range of services offered to the consumers. It can be: tourist information centre, tour guides, medical providers, currency exchange bureau. Transport providers are those operating any major form of transport. These would include airlines, water based transport and land based, such as roads and rails. Land based transport covers all forms vehicles such as bus, taxi, private car, and bicycle. Rail travel has become very popular since opening of the Channel tunnel. Rail companies provide a scheduled service within a home country and customers can reserved the seats by themselves. The airlines can be divided into scheduled, which operate with regular published schedule, e.g., British Airways, and charter airlines, which fly to certain destinations under charter to a tour operator. Many countries have their national airline, like British Airways in UK. Water based transport is represented by ferries and cruise ships. Ferries operators provide vital links between islands, rivers, seas. Cruising can be river cruises, sea/oceans cruises, e.g. Mediterranean, Atlantic oceans, and can be considered as a special interest when there is something additional from cruise, like education or special hobby. Tourist choice of transport will depend on price, destination, time, accessibility of the destination. Accommodation can be reserved individually or can be purchased by tour operator. Guest facilities will vary according to the type of the place. Accommodation can be divided into two categories: serviced accommodation (where all meals are provided), and self-catering accommodation (where occupants provide their own food). A 5 star hotel can provide a full range of services, such as restaurants, plasma TV, function rooms, mini bars in the rooms, room service available 24/7. In the caravan park you can only find fast food shops and vending machines. Providers of attractions need to undertake the market research in order to meet all the needs of tourists. Typical attractions can be man-made (theme parks, zoos), natural (mountains), cultural (Louvre Gallery in Paris). A lot of destinations are promoted via special events (World Cup, Olympic Games) or various activities (diving, winter skiing resorts) In addition to attractions, a lot of destinations are promoted via special events or activities, which include World Cup, Olympic Games. The development of special interest tourism. Special interest tourism can date back to earliest forms of tourism. The first tourists travelled for specific reasons, e.g., religious, cultural or for trading purposes. Around the same period, the Greeks travelled to religious festivals, leading to construction of sea ports and accommodation. In Medieval Times the pilgrims and missionaries became the most active travelers. Pilgrims travelled to the sacred places such as Santiago de Compostella, Jerusalem, driven by their religious convictions. Tourism grew over the centuries and spread to all over the world. The new part of tourism, known as Grand Tour, was developed in the early 17th century under the reign of Elizabeth 1.The young men from wealthy families were travelling across Europe to complete their education. London, Paris, Venice, Rome were visited by the young aristocrats to improve their knowledge in the arts and literature. The tours lasted as long as 3 years. In 1841 Thomas Cook put together the first package tour in history. Thomas Cooks organized tour consisted of: accommodation, travel tickets, timetables, attractions, travel guides and tours, currency exchange. The first tours were for specific needs and catered more to the mass market with the growth of the company. Thomas Cook started offering tours within UK and soon moved to Europe. The development of tourism in the 19th century increased due to advent of the railway. It became cheaper, easier and safer to travel, so not only the privileged classes were allowed to travel. The industrial revolution brought leisure travel to Europe. The middle class had more time and money to travel thanks to the efficient machinery. In the post war period the development of wide-bodied and faster aircrafts contributed to the growth of the mass tourism. Increase in disposable income has made tourism accessible for a large majority of population. People could afford to take more than one holiday per year. Another factor that contributed to the growth of mass tourism was increase in global wealth leaving people enough disposable income to spend on holidays. The political liberation of the colonized countries built a lot of new tourist destinations, reducing the cost of holidays. Nowadays, it becomes more popular self-drive holidays to Europe, cruising holidays, Middle East destinations such as Dubai, Egypt, etc. Travelling on the cruise liner gives you opportunity to enjoy your time, there are a lot of activities on the board and the social life is very active, which makes you enjoy holidays even more, staying on the board of enormous liner. Low cost airlines leading to mass tourism travel around the world, e.g. Easy jet airlines. The social factor which contributed to the growth of tourism is linked with the new attitude to world travel and leisure. People are searching for new destinations, trying to find something unusual and unexplored. Development of leisure centers along with the increased independence of women has also contributed to the tourism. Changing demographics, such as aging population, grown up children have made a big impact on the SIT market. Sustainable tourism is one of the growing industries, which seeks to protect tourism destinations and reduce an impact of the environment and local culture. With the advent of internet, tourists can attend the locations using web-based interface programmers at the same time reducing the traditional impacts such as travel, accommodation, food wastage. TASK 2 Understand how special interest tourism matches customers, products and services. 2.1. Discuss the range and classification of tourism products and services available to travellers. There are  many kinds of special tourism interest; it can be educational tourism, sports tourism, sex tourism, health and beauty tourism, arts and entertainment tourism and a lot more. Products can also be divided into various categories, such as rural, urban, over or under water, in the air and others. The classification of special interest tourism products: Educational Cultural Adventure pursuits Historical attractions Religious events Health and wellness Sporting and entertainment events Educational Tourism There is no doubt that educational industry has already become one of the most popular types of special interest tourism. The Grand Tours of the 17th century were organized for youth with the purpose of education. Nowadays, many people are travelling to broaden the education, to learn a foreign language and to take a special course. As an example, the short term language courses are designed for students to improve their second language. Cultural tourism People who take cultural holidays are likely to visit museums, galleries and exhibitions, or going to opera or theatre. Heritage tourism is focused on historical attractions and resources. Cultural tourism gives visitors the opportunity to understand and appreciate the essential character of a place and its culture as a whole, including: -history and archaeology -people and their lifestyle -cultural diversity Many cities have had capital of culture status, including London, Dublin and Prague. Religious events tourism Religious holidays focus on visiting places with religious significance, like Lourdes in south of France or Holy Land Tour. The Holy Land is a land filled with history, passion and with presence of Jesus. The tourists can uncover the world in which Jesus lived and also enjoy the activities, such as scuba dive, hike, and camel ride or just have fun on the sun. There are specialist tour operators which organize such tours, like The Pilgrimage Trust, a charity, which organizes tour to Lourdes for children with disabilities. Sporting tourism People can take holidays to watch the sport or participate in special events. There are specialist operators offering packages for World Cup, Olympic Games. For instance, Club La Santa provides luxury Spain holidays, sports holidays and fitness activity holidays. The resort features over 25 different sports and different entertainment is available. Health and wellness tourism Health and wellness tourism is now available for consumers seeking to enhance their well being through their travel experiences. The aim of tourists is to look and feel better, to lose weight, to slow the effects of aging, to relieve pain or discomfort, or to manage stress. This market has become very popular as people are becoming more health conscious. There are two main types of health and wellness tourism: spa resorts and medical tourism. There are many spa hotels offering fitness classes, beauty treatments and different types of massage. Holy Island is one of the best spas in UK, located off the west coast of Scotland. The founder and vision holder of the Holy Isle Project is Lama Yeshe Rinpoche, a Tibetan Buddhist meditation master in the Kagyu tradition. There are many retreat and course programmes taking place in the Centre for World Peace and Health. The island has several areas reserved for birds, animals and tree planting programme. (http://www.holyisland.org/) SIT can be classified according to the type of environment: Land Air Water based Rural/urban Nature/wilderness Trekking, cycling and hiking are examples of land based special interest tourism. The two main modes of travel are road and rail. Some luxurious trains appeal consumers special needs and allow passengers to see spectacular sights from the train. The Blue Train is a magnificent moving five-star hotel. The routes of The Blue Train both scheduled and chartered take guests through some of the most admirable places of the countryside. The train has luxurious suites with baths and double beds .The guests can enjoy exquisite meals freshly prepared on board by top chefs. Water based tourism can be presented in form of underwater activities, like diving, and above water, like swimming, cruising and surfing. The Great Barrier Reef is well known for its diving activities, situated on the north-east coast of Australia. It the worlds most extensive stretch of coral reef and is probably the richest area in terms of faunal diversity in the world. Nature and wilderness tourism focuses on observation of wild animals and birds in their usual environment. As an example it can be tours to Africa Safari or tours to botanical gardens. Wilderness tourism experiences with undeveloped natural environment, which can include isolation and challenging conditions. 2.2. Diversity and classification of tourist types. The key to success in SIT is to ensure various tourist types are well matched to the tourist products. Demand for tourism can be influenced by 3 basic factors: -purpose for travel (educational, cultural, for health, for sporting events) -ability to travel (sufficient disposable income, time, freedom of movement) -travel choices (knowledge about destinations, environmental factors, ability to travel) Various typologies have been made to classify tourists according their preferences. The best known are by Cohen and Plog. Eric Cohen classified tourists according to the nature of the environment they prefer. He places tourists into four following groups: Organized mass tourist-typically they buy pre-organised packages from tour operators; prefer safe and secure environment and are likely to return to familiar places. Individual mass tourist- compare to organised mass tourist show more flexibility and have a lot more personal choice. The explorer- looking for unexplored destinations. The drifter- generally likes adventurous travelling, e.g. camping in the wilderness area. Stanley Plog describes three types of tourists: Allocentric- confident travelers, who enjoy the travel and exploration Midcentric- tend to adopt the destinations after they have been discovered by allocentric Psychocentric- are less confident and prefer secure environment Market segmentation is a process of dividing the market into different groups with common needs and wants. The most common types are: Geographic location Demographic Socio-economic segmentation Psychographic segmentation Geographic location is based upon people live and can be subdivided by country, region, city size, and climate. Where people live in the city can also reflect their income level and ability to buy. Demographic segmentation is the most common in market segmentation. It can be divided by: Age (snowbirds, empty nesters, young budget travellers) Gender (women trying to escape from the usual environment and go for holidays, ex. spa breaks; men prefer to travel to more adventurous places) Religion (retreats, pilgrimages) Psychographic segmentation determines tourists behaviour, their lifestyles, activities and attitudes. Socio-economic segmentation considers aspects such as occupation, status, social class, income level. Task 3 Understand the appeal and motivation of special interest tourism for customers. 3.1. Analyse the appeal to customers of special interest tourism features and benefits. Appeal can be characterised as a kind of tourism products that will enable customers needs to be satisfied. The motivation is closely linked to the appeal and seeks to identify peoples needs and wants. The appeal of the location can be influenced by different factors, like cost, time availability, facilities. If you are planning a family holidays to sea and sun destinations, there are a lot of countries to choose from. The specific location has to appeal to numerous needs and wants of the family, e.g. child-minding facilities, special kids menu, available playground, etc. Appeal can be influenced by features of the destination, like beaches, attractions, number of facilities within the resort. There are a number of other factors that can contribute to the appeal: Uniqueness of the destination (Great Wall of China is one of the most appealing attractions all around the world owing to its architectural grandeur and historical significance). Level of comfort (the tourist seeking luxury accommodation may find the appeal in 5 stars hotels). Authenticity of the location (the authentic cuisine or traditions appeal to many tourists visiting particular country). Political factors ( the political instability in Egypt led to a reduction in the flow of tourists) Environmental factors (tourists tend to avoid places affected by natural disasters, e.g. earthquakes) 3.2. Identify and explain how the motivations of tourists are met by special interest tourism locations and features. Motivation can be defined as internal and external factors that stimulate desire and energy in people to be continually interested in and committed to a job, role, or subject, and to exert persistent effort in attaining a goal.(Businessdictionary.com) Abraham Maslow outlined a motivational hierarchy consisting of five categories of human needs arranged in ascending order: physiological- basic needs satisfied by such stimulus as food and sleep; security- need for a safe environment free from immediate threat; social-love needs and desire for social acceptance; esteem-need for enhancement and acceptance of self; and self-actualization-striving for full realization of unique characteristics and potentials. The key notion in the model is that as a need category lower in the hierarchy becomes satisfied, its determination of behaviour diminishes and the next higher need category becomes proponent (Adler, S., 1999, p 7). Maslows hierarchy of needs assumes that we all have similar needs and wants to be satisfied. Therefore, it is important to apply motivations in relation to different tourist types. Motivations for SIT can be divided into two groups: Intrinsic motivation Extrinsic motivation Intrinsic motivation includes internal desires to perform a particular task, do certain activities because it gives you pleasure, such as challenge, skill improvement or relaxation. The skill improvement relates to educational tourism and gives people opportunity to increase their knowledge in particular field (foreign languages courses, cookery schools in France). One of the main motivations for holidays can be a need to rest, to escape from everydays routine. Extrinsic motivation is the factors external to the individual and unrelated to the task they are performing.   Examples include money, status, rewards, and sustainability. Motivation can also be influenced by demographic factors: Education (tourists with high level of education are likely to participate in education based activities) Age ( old couples are seeking comfort and opportunity for sightseeing, while young people are looking more for fun and relaxation) Family life cycle ( parents with children are motivated by places with numerous kids facilities) TASK 4 Understand management needs and issues of special interest tourism. 4.1. Evaluate the organizational and support logistics involved in the management of special interest tourism trips. Profitability- is the main goal of all the businesses. Meeting the tourist expectations and providing safe and secure travel arrangements will lead to profitable growth for travel companies. The main thing is to make products profitable attractive for customers by putting correct prices and making them attractive for the market. Market research is an essential tool for any businesses. It helps to identify potential customers, their needs and expectations. Target marketing is a group of customers to be aimed. Potential customers with similar needs and characteristics are identified and divided by market segments based on age, income level, etc. Each travel product is made up of several segments, e.g. hotel, transport, accommodation facilities and for the tourists is all have to be organized and put together well. There is a range of challenges coming with travel products, e.g. Tour packages, where the travel agents are responsible for every aspect of the trip. Examples of operational challenges may include: Travel permits: visas requirements Infrastructure: essential shops, medical facilities Language: difficulties in understanding the foreign language Transport: availability of transfer coaches or taxis. Logistics is the management of business operations, such as the acquisition, storage, transportation and delivery of goods along the supply chain. (http://www.investorwords.com) An SIT sporting event package tour will include a number of logistical issues to take care of, including: Transportation Accommodation providers Tour guides Equipment suppliers Access to the destination Apart from all the operational and logistical challenges, the SIT providers have a number of administrative requirements to deal with. Travel insurance provides the financial protection in the case of unexpected loss of luggage or cancellation of the trip. It is important to read and understand all the policies before making a purchase. Visas issues may vary according to the country tourists going to. For example, members of the family of the EU citizens do not need visa to travel to the EU countries. Vaccination against diseases is an important requirement for tourists travelling to remote destinations, e.g. some parts of Africa. All the tour operators and travel agents should be aware of the laws concerning travel and tourism and pass the relevant information to the tourists. One of the main points to be considered for all the businesses is to have satisfied customers. It will results in more profitability, less marketing cost and a good reputation for the company. 4.2. Discuss the ways operators resolve issues that affect special interest tourism. There are many issues that can affect special interest tourism, some of them are known in advance and others are unexpected. It is always better to identify the potential problem and create the awareness of possible outcome. The main categories of the possible issues in SIT are: Risk management Socio-cultural issues Environmental issues Economic issues (recession, oversupply) Quality assurance Risk management is an important part of planning for businesses. The process of risk management is designed to reduce or eliminate the risk of certain kinds of events happening or having an impact on the business. ( http://www.whatisriskmanagement.net/) There are many different types of risk that can be classified as follows: Health- unexpected accidents, food poisoning Travel- delays of the flight, flight cancellation due to natural disaster Theft- loss of personal documents, etc. Furthermore, risk can be classified as known risks (tourists are travelling to politically unstable areas) and unexpected risks (loss of documents, illness). The main goal of risk management is to protect the customers from unacceptable levels of risk and also build the reputation for travel organisations, avoiding financial losses. According to Sadgrove (2005), the process of risk management is as follows: Identify and assess risks Set policies Implement policies; manage risks Monitor risks Tourism providers should always advise customers on risks by giving advice how to behave in unfamiliar situations or providing the current information about the risks that might be present in the resort. Socio-cultural issues can result in social breakdown of the destination, increase in crime and loss of local culture. The ecotourism is becoming very popular nowadays. Tour operators and travel agents have to be aware of the environmental issues relating to products they offer. Some of the issues are: ecotourism and sustainable tourism. Sustainable tourism provides information how to respect local cultures and the natural environment and protect the diverse wildlife of the destination. The need to provide the best quality and to keep the standards high is one of the main issues of SIT providers. The best quality could be achieved by: Providing the full training for the staff Good knowledge about the products being sold Right people on the right job Requesting feedback from customers Conclusion   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   There is no doubt that tourism had been the most important industry of any country that is why most of them are doing their best in order to maintain and preserve all of their resources that can attract the attention of their target tourist.

Monday, January 20, 2020

Huckleberry Finn Book Report :: essays research papers

THE ADVENTURES OF HUCKLEBERRY FINN AUTHOR’S SKETCH Mark Twain was born Samuel Langhorne Clemens on November 30, 1835, in Florida, Missouri. When Samuel Clemens was four years old, his family moved to Hannibal, Missouri, where he spent his childhood. Clemens first approach to literature was through typesetting for a newspaper in 1851. At the time Orion, his brother, was a newspaper publisher in Hannibal. From 1857 until 1861, he served as the pilot of a riverboat on the Mississippi River. He later used this experience in creating his novels. His first writings appeared in a newspaper on February 2, 1863 under the pen name “Mark Twain.'; Clemens fell in love with Olivia Langdon and married her in 1870 after a long courtship. The Clemens’ family lived in Hartford, Connecticut from 1871 until 1891, the period of his best writing. In 1872, he published his first book, Roughing It. He published The Adventures of Tom Sawyer in 1876. The Adventures of Huckleberry Finn, considered his masterpiece of writing, was published in 1885. He received many honors and a great deal of recognition for his writings. Clemens died of Angina on April 21, 1910. MAIN CHARACTERS Huck Finn - the central character of the novel and the son of the town drunk. Jim - Miss Watson’s runaway slave whom Huck helps to gain his freedom. Pap - Huck’s father who comes back to town when he learns about the reward. Tom Sawyer – Huck’s friend who is about his same age. ELEMENTS OF PLOT (1) Setting The setting of Huckleberry Finn was in mid Eighteenth Century America. The first few chapters were set in St. Petersburg, Missouri. The town was patterned after Hannibal, Missouri, where Clemens spent his childhood. It is located on the Mississippi River about 80 miles from St. Louis, Missouri. Most of the novel’s setting is on the Mississippi River south of St. Petersburg. (2) Beginning Situation Huck Finn, a boy of about 12 years, was the son of the town drunk. Widow Douglas adopted him so that she could civilize him and raise him to be a gentleman. Huck did not like going to school, attending church or dressing up. Tom Sawyer, Ben Rogers, and Joe Harper were his friends at the local school. Huck and Tom found a treasure hidden by bank robbers and were allowed to keep six thousand dollars each, for themselves, as a reward. Huck’s father heard about his son’s treasure and returned to St.

Sunday, January 12, 2020

Hrm Assignment

Assignment 1 Question 1 i. Name and describe in your own words two such HRM challenges as discussed in class. (4 marks) Two of the challenges are technology and motivation. Technology challenge is a new change that HRM has to face when working in a corporate. Advanced technology changes HR practices such as recruitment, training and collecting information and so on. To specific, HR uses technology to work more efficiently than before. Therefore, in the information age, HR has to know how to use tech better or the organization would be fallen behind.Motivation also is a challenge for HR. One of HR’s responsibilities is encouraging employees working more passionately and earnest. If HR cannot drive them in their work, a company is likely to lose some talent employees. So increasing motivation is important and hard to do for HR. ii. For each named challenge, give a description of how an HRM professional may assist the company in responding to the presenting situation. (4 marks) H RM professional rely on new technology to recruit.For example, HR professionals can post jobs on the internet instead of on newspaper or Flyers. Thus, applicants around the world can know the jobs and try to employ, the corporate would have more chances to have capable workers. For training, technical utilities help new staffs to be trained better. They can learn more professional skills and practice software in training programs by PowerPoint and video. For data storage, â€Å"The use of electronic imaging has made it possible for companies to store and retrieve files in an electronic format† (Lewis, 2001).Tech has been saved HR professionals’ time in organizing information statistics. About motivation challenge that HRM has to deal, HR professionals must be capable to recognize what the employees’ advantages are and how to distribute their tasks. Under the detailed division of labor, HR manager can inspire their working enthusiasm to increase productivity. A H R manager is a leader to conduct the labors to show their talents and guide them for the effectiveness of the company. However, it is a huge challenge for HR professionals.Once a HR manager does not arrange accurately the division of labor, a company is likely to be fallen behind. Therefore, motivation challenge is always significant and difficult for HR professionals. iii. For one of your named challenges, explain whether you think the HRM manager’s response is â€Å"proactive† or â€Å"reactive†. (2 marks) In my opinion, technology challenge is proactive for the HRM manager. Technology not only makes work period shorten, but increases job competition. Tech has promoted society including HRM.Question 2 Name and define in your own words the competency you think is being shown in this HR generalist’s work. (2 marks) I think organizing ability is required in the HR generalist’s work. Organizing ability is keeping a scenario run in the normal order an d maintaining members in a group do their works disciplined and in order. Why in your opinion is this competency important for the HRM generalist to have in a company setting, particularly in light of the importance of productivity enhancements discussed in Chapter 1? 3 marks) Organizing ability is significant because HRM generalists need to organize the employees to serve the company and increase productivity. Productivity is depending on ability, motivation and work environment. A HR generalist who has organizing ability can distribute labor’s work correctly so that they can develop their talents and promote their motivation in work. Under such positive work atmosphere, more employees will be influenced and continue work earnestly. Thus, productivity will be enhanced. Therefore, organizing ability is vital for HR generalists.